Print Your Tweet

A Twitter Experiment Gone Right

The Idea


What happens when you give the internet a blank canvas - the ability to print anything they want on a mini printer on a stranger's desk hundreds, if not thousands of miles away?


The plan was simple: A user tweets with #printmytweet, the thermal printer prints it, a webcam snaps a pic, and sends it back to the user.


The execution was a bit more complicated.


The Idea


What happens when you give the internet a blank canvas - the ability to print anything they want on a mini printer on a stranger's desk hundreds, if not thousands of miles away?


The plan was simple: A user tweets with #printmytweet, the thermal printer prints it, a webcam snaps a pic, and sends it back to the user.


The execution was a bit more complicated.


The Idea


What happens when you give the internet a blank canvas - the ability to print anything they want on a mini printer on a stranger's desk hundreds, if not thousands of miles away?


The plan was simple: A user tweets with #printmytweet, the thermal printer prints it, a webcam snaps a pic, and sends it back to the user.


The execution was a bit more complicated.


It took a while to find an appropriate example image.


The Execution


I reached out to a friend online to code an app that does exactly what we need - receive a tweet with #printmytweet, send it to the printer, snap a picture of the print with a Logitech C922 webcam, and send that pic back to the tweet author.


After hooking into the Twitter API and playing around with it… it worked! Of course, we gave it a blacklist of words to ignore, and other security measures - but it worked, and people started having fun with it.



We had the bot automatically reply to some popular accounts until it started to catch on, and that's exactly what happened. This reply to Hideki Naganuma - a famous composer known for his work on SEGA's Jet Set Radio soundtracks with 320,000 followers - immediately rose to the top of his replies section - and users organically started messing around with the bot.

The Aftermath


In the hour after the Naganuma reply gained traction, the bot's account gained 150 followers and 30,000 organic impressions. Overall, that reply alone earned over 90,000 impressions, 10,000 engagements and 1500 profile visits.


After a short while, Twitter API limited the bot's account, and the project was left to rest.


Paper used was eco-friendly and no ink was used (thermal printer)